BOOKS

Crafting A Successful Small Business (2012)

If you are a producer of handmade products, or you have a craft hobby and are thinking about taking the next step and wondering how to do it, then this book has the answers. In it you will find out:

• How to turn your hobby into a small business.
• Where to sell your products, both on and offline.
• How to price your products
• How to develop a unique and recognisable brand
• Where to start with visual merchandising
• How to use social media to market your business

This book not only takes you through these points in no-nonsense plain English but also has quirky craft activities to complete along the way.

Networking A Successful Small Business (2020)

If you’re a small business owner ready to move your business forward by networking then this book has all the answers.

You will find out:

• Why your business needs to network.
• How to find and prepare for networking events.
• Communication and body language.
• Developing and building relationships.
• Networking labels, what kind of networker are you.
• Networking goals and collaborations.

Filled with quotes and anecdotes from a plethora of small business owners, this book makes essential reading for anyone looking to network their way to success!