#40before40 Three Years in the Making

#40before40 Three Years in the Making

In October 2017 I turned 37. It came as a little bit of a shock as I still think I’m in my 20’s. I’m not even sure I feel like an appropriate adult the majority of the time but somehow I’ve found myself a parent of 3 children, a small business owner and navigating my way through life with Daddy Moo (who I’ve spent nearly half my life with now!).  This paragraph has me aging by the second! Anyway it got me thinking about doing something just for myself. Sometimes we get so distracted by life and “stuff” that we…

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Why You Should Invest in a Standing Desk

Why You Should Invest in a Standing Desk

For me working from home can involve literally 5 hours of sitting at a desk rather badly as I never did get that ergonomic chair I promised myself, never speaking to anyone.  (Wow really selling the work from home thing!) Even though many of us make big efforts to stay fit and active outside our working hours, including myself and my Couch25K journey, there is clear evidence that we are doing our health a massive disfavour by lolling in our office chairs. I had a massage once where they asked why I wasn’t using a pillow at least to take the pressure of…

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Paperless or less paper? Why businesses still need printers

Paperless or less paper? Why businesses still need printers

Around the turn of the millennium, businesses across the western world started to make a concerted effort to use less paper. People were advised only to print documents when necessary, and to use double sided printing and other tools to conserve resources. There was a general understanding that we were moving towards a paperless world. Here we are, almost 20 years later, and let’s look around us. People are still being advised to only print when they have to, and to conserve paper and ink. And there is still the feeling that we are moving towards a paperless world. We…

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Blogger Outreach, What is it and should I be doing it in my small business?

Blogger Outreach, What is it and should I be doing it in my small business?

Blogger Outreach What is it? : Blogger Outreach is simply a marketing strategy whereby you work with online influencers usually in the form of bloggers, vloggers and Instagrammers to build your small business brand. This can be via promotion of products or to gain authentic online mentions aiding your small business in getting noticed by a wider variety of customers. Where to Start :  Plan : Before you start pitching to bloggers (or brands) know exactly what you want from the campaign. Have a clear idea of how the relationship will work. What you will be offering as the brand and…

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