Excellent guest blog and great advice here from Emma Pattullo, if this doesn’t inspire you to approach shops with your products then I’m a monkey’s uncle!!
When selling through retail outlets there are various ways to approach and everybody does it differently.
The first, which sometimes is better and less risk involved is to sell at trade to the Retail .. you have to consider that they will add on up to and sometimes more than 100% depending on the shop or where the location is. By general rule the retailer will multiply you trade price by 2.3 as an industry standard.
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